+   : DIRECTORY            


Go-To_Market Case Study


Successful 
Product Launch






The content that was being produced throughout Twitter
was inconsitent and lacked clear direction. A key reason for this
was the exisitng brand guidelines allowed for too much felxibility.





 From: White Label  





The solution was to refresh the exisitng guidelines,
establishing an optimized hiarercy sytem that worked across 
all use cases. We then templetized the system to streamline output.





  To: Walgreens  







Result

Simplified
Design System



Result

Elevated Brand Identity


Result

Increased 
Creative Output





Let’s Do The
Same Together